McDonald’s Corp. this week took its first step toward offering consumers the ability to order and pay via phone.
The Oak Brook, Ill.-based burger giant, intent on improving the efficiency inside of its restaurants, started a beta test at 29 restaurants in Monterey and Salinas, Calif., this week. It expands that test to Spokane, Wash., next week.
The local pilot tests are designed to get customer feedback and prepare the chain for a national launch of the func
All access premium subscription
Why Upgrade your account?
NRN is your one-stop source for foodservice news and business intelligence. Upgrade today and get unlimited online access to all breaking news, in-depth analysis, data and tools. This includes digital versions of NRN flagship reports (Consumer Picks, Top 200) as well as Same Store Sales Data Tables, Quarterly Industry Snapshots and more.
Questions about your account or how to access content?
Contact: Desiree Torres Desiree.Torres@penton.com