Customer Wi-Fi a win for restaurants

Customer Wi-Fi a win for restaurants

Sixty-five percent of customers expect easy internet access while eating out, according to research from industry data and analysis firm Technomic.

When Burger King announced last April an upgraded “Whopper Wi-Fi” platform at all domestic locations, the chain tapped into the increasing consumer expectation of being to be able to freely access the Internet while eating out, particularly in the limited-service segment.

The upgrade couldn’t come at a better time for consumers.

According to research from industry data and analysis firm Technomic

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