The quick assent of Pinterest, the weed-like growth of Vine and the flagging fortunes of Friendster all reflect the changeable nature of the social media universe.
What’s hot today may just as likely be gone — or at least out of favor — tomorrow, leaving restaurant social media managers with the daunting task of figuring out which platforms will reap the biggest rewards and, more importantly, where and how they should deploy precious resources.
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Contact: Desiree Torres [email protected]