NRN 50: A mood for food

NRN 50: A mood for food

Small touches can have a big impact on ambience, customer draw

A restaurant’s decor and design often are the unnoticed yet influential ingredients crucial to a menu’s success. Following are some environmental elements born of “inside the box” thinking that brands say enhance the appeal of their menu offerings.

Connectivity

Saed Mohseni, chief executive of Bravo Brio Restaurant Group, said his upscale-casual restaurants added Wi-Fi to attract private parties and banquets, but customers are beginning t

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