Raising Cane's hires marketing director

BATON ROUGE La. The 70-unit Raising Cane’s Chicken Fingers said it has appointed Jennifer Simler to the new post of marketing director.

Simler most recently was a senior account director for the Propaganda Inc. advertising agency in St. Louis. She will be responsible for Raising Cane’s advertising, public relations, brand strategy and overall marketing.

Simler is a graduate of Northwest Missouri State University with a bachelor’s degree in journalism.