Consumer Picks 2014: Demographic trends

NRN presents Consumer Picks — a comprehensive look at customer preference and restaurant brand strength. This annual special report is produced with WD Partners.   Find out more about individual restaurant brand rankings and scores >>

After respondents completed this year's Consumer Picks survey, their answers were sorted using commonly accepted demographic groups based on a respondent's gender, age, income and living situation. The result is a look at what brands scored well with the various groups as well as insights into the factors driving their dining decisions.

Limited-Service Restaurants

    •    In-N-Out again leads Limited-Service rankings [3]
    •    Full Limited-Service rankings and brand scores [4]

Limited service brands

Casual-Dining Restaurants

    •    Cheesecake Factory continues to lead Casual-Dining competition [5]
    •    Full Casual-Dining rankings and brand scores [6]

Casual dining restaurants

Family-Dining Restaurants

    •    Original Pancake House leads Family-Dining ranking [7]
    •    Full Family-Dining rankings and brand scores [8]

Family-dining restaurants