Maggiano’S Little Italy Picks Firehouse For Branding And AD Duties

DALLAS Maggiano’s Little Italy [2] has named Firehouse of Dallas as agency of record after a national review. —

Firehouse will be responsible for all strategic branding and advertising. Billings were not disclosed. —

“Firehouse will be a strong strategic partner as we take the Maggiano’s brand to the next level,” said Tom Ennis, vice president of marketing for the 40-unit chain, which is a division of Brinker International Inc. —