Pei Wei Asian Diner Pei Wei Asian Diner

Pei Wei names Jim Lebs CFO

Hire is latest in a series of C-suite moves at the fast-casual chain

Pei Wei Asian Kitchen Inc. on Tuesday named industry veteran Jim Lebs as its new chief financial officer as the fast-casual brand continues to expand its executive team in an effort to fuel growth. 

Jim Lebs
Photo: Pei Wei

Lebs was most recently CFO of Cicis Pizza, and previously held positions with Sonic Corp. and Jack in the Box Inc. A graduate of California State University-San Bernardino, Lebs has an MBA from California State Polytechnic University-Pomona.

In two decades of professional experience, Lebs has focused on growth and streamlining organizational structures, the company said in a press release.

“Jim brings extensive financial leadership expertise to our team and he will play a pivotal role in Pei Wei’s continued growth,” said Pei Wei CEO John Hedrick in a statement.

Hedrick himself is relatively new to the Pei Wei, taking the reins in February of this year. Brandon Solano came on board as chief marketing officer in May. 

But a C-suite makeover may not be the only changes happening at Pei Wei. Hedrick discussed the brand’s third-party delivery pilot program at the 2017 MUFO conference in Dallas earlier this month.

“Fighting delivery is kind of like fighting gravity, you are going to lose,” he said during a Consumer Picks panel. “We have to figure out a way to make the economics and experience work for both the brand and the guests.” 

Dallas-based Pei Wei has more than 200 restaurants in 21 states.

Contact: [email protected]

Twitter: @DanAMX

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