Former Mimi's exec named Farmer Boys CMO

Karen Eadon to head fast-casual brand’s marketing, advertising, PR

Former Mimi’s Café executive Karen Eadon has been named vice president and chief marketing officer of the Farmer Boys chain, the company said Thursday.

The CMO role is one that has been newly created at Riverside, Calif.-based Farmer Boys.

Eadon was previously the vice president of marketing for Mimi’s Café, which last year was acquired by Le Duff America. As a result, Mimi’s moved its corporate office to Dallas and Eadon retired.

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