US Taco Co and Urban Taproom concept logo

The U.S. Taco Co. and Urban Taproom concept's logo was inspired by a Mexican Day of the Dead theme.

Taco Bell to close fast-casual U.S. Taco Co.

Officials may try concept again in different location

The fast-casual U.S. Taco Co. and Urban Taproom concept launched by Taco Bell Corp. last year will close Thursday.

Company officials said the Huntington Beach, Calif., restaurant suffered from lower-than-expected foot traffic and challenges in obtaining an alcohol permit.

The concept was open for about a year, but U.S. Taco Co. was never able to obtain a permanent alcohol permit. The beach commu

Register to view the full article

Register to view this article

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.