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Papa John’s adds Facebook ordering

In the pizza technology arms race, brands push into other social media apps

Papa John’s International Inc. is looking for customers on Facebook.

The Louisville-based pizza delivery chain, in a race for digital supremacy with rival Domino’s Pizza Inc., on Wednesday introduced Facebook ordering — enabling consumers to open through Papa John’s page on the Facebook app.

“They can jump on Facebook, search for Papa John’s page, press the big button on the page and start their order,” Brandon Rhoten, Papa John’

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