Snooze an AM Eatery

Breakout Brands: Snooze, an A.M. Eatery

This is part of the 2013 NRN 50 special report, "Breakout Brands." This year NRN takes a look at 50 brands that are some of today's hottest emerging concepts. Meet the concepts shaking up the restaurant marketplace.

Breakfast is often considered the most important meal of the day. For Snooze, an A.M. Eatery, it’s the only meal of the day.

Snooze, a six-unit casual breakfast-only concept, is looking to make its mark in a daypart long dominated by quick service and family dining. Since its 2006 founding in Denver, Snooze has drawn long lines of people hungry for such dishes as Pineapple Upside Down Pancakes and five kinds of eggs Benedict, which are served in a retro setting described o

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