Steve Rockwell
Steve Rockwell

A dose of growth appetite suppressant

Steve Rockwell discusses why restaurants should strengthen existing operations before growing. This article ran in the Dec. 17, 2012, issue of NRN. Subscribe today. 

The entrepreneurial spirit that pervades the restaurant industry has created an often out-of-control growth culture.

Management teams feel the unrelenting need to expand their companies’ restaurant bases to create both ever-larger enterprises and career advancement opportunities for employees. That strategy is clearly critical to growing the value of an enterprise since it increases the revenue base and earnings potential.

But there can be a downside to such gro

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TAGS: Operations
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