NPD: Fast-casual restaurants lead unit growth in 2013

NPD: Fast-casual restaurants lead unit growth in 2013

Overall unit growth in the industry remains conservative

Fast-casual chains led the restaurant industry’s unit growth through most of 2013, expanding the total number of locations in that segment by 6 percent, according to The NPD Group.

The Port Washington, N.Y.-based market research firm found in its Fall 2013 ReCount report that the fast-casual segment also outpaced the unit growth of the entire quick-service segment, which encompasses fast-food and fast-casual outlets.

Overall, the unit count across segments in the restaur

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TAGS: Fast Casual
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