How CiCi’s Pizza created an award-winning website

How CiCi’s Pizza created an award-winning website

The pizza chain’s CMO says successful restaurant websites need five key elements

Amid all the talk about social media in restaurant marketing, the company website remains the prime gateway for guests, marketers say.

The Web Marketing Association recently honored a number of restaurant companies and independent operators for their approaches to website design and smartphone applications, basing its WebAwards on seven criteria. Coppell, Texas-based CiCi's Pizza won an “Outstanding Website” award in the association’s WebAwards for the buff

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