Rick Vanzura

Former Panera exec named Wahlburgers chief executive

Rick Vanzura now heads the better burger concept created by the Wahlberg brothers

Wahlburgers, the better burger brainchild of entertainers Donnie and Mark Wahlberg and their chef brother Paul, has hired a former Panera Bread official as chief executive, with the mission of refining and expanding the concept.

Rick Vanzura was Panera’s executive vice president and co-chief operating officer until he left the company last December. Shortly thereafter he began consulting with the Wahlbergs, who then hired him to head up their concept: a flex-casual burger

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