Darden outlines new menu, marketing moves

Darden outlines new menu, marketing moves

Company aims to improve sales after Olive Garden recovers, Red Lobster stalls in 1Q

Despite increases in first-quarter profit and revenue, Darden Restaurants Inc. plans to make big changes to spur future sales at its flagship Olive Garden and Red Lobster brands, including revamped advertising and revised menus.

Orlando-based Darden, which operates 2,006 restaurants under the Olive Garden, Red Lobster, LongHorn Steakhouse and other brands, said menu changes at Red Lobster would include more non-seafood choices and items priced below $15. At Olive Garden, changes

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