Consumers trading down from fine dining to quick service

Consumers trading down from fine dining to quick service

Consumer Edge Insight research shows some cautious customers are skipping over casual-dining options

Casual-dining chains may be missing an opportunity to capture patrons of fine-dining restaurants who are looking to cut back on spending, according to new consumer research by consulting firm Consumer Edge Insight.

For the first in a series of quarterly Restaurant DemandTracker surveys, Stamford, Conn.-based Consumer Edge Insight in July asked about 3,100 consumers across the country who visit restaurants at least once per month about what makes them choose one restaurant above

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