Coupon Stock image

Consumers seek bargains through restaurant coupons

Restaurant operators are finding that consumers increased use of coupons is helping to drive traffic.

Even as the economy puffs along on its rocky road to recovery, consumers just aren’t frequenting restaurants for deals like they once did. It’s not that diners aren’t looking for a bargain. It’s that some of the most frequently used deals — combo meals and value menus — apparently are not as appealing as they once were.

However, one deal type that continues to be attractive to tight-fisted consumers is coupons.

According to market

Register to view the full article

Register to view this article

Already a member? .

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish