Bloomin' Brands execs discuss IPO

CEO and chair Liz Smith and CFO David Deno talk with NRN about what's next for the company after its Nasdaq debut

Bloomin’ Brands Inc., parent to the Outback Steakhouse chain, began its first day of trading on what company officials have dubbed “Bloomin’ Wednesday.”

Late Tuesday, on the eve of the Nasdaq debut, the company slashed the price of the stock to $11 per share, lower than the previous target of $13 to $15 per share, and the size of the offering was reduced to 16 million from the 21 million stated earlier.

The company’s stock opened at $11.6

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