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AFC Enterprises: LTOs boost Popeyes 4Q sales

The company attributed rising sales to the company’s marketing of popular limited-time offers and products in 2012.

AFC Enterprises Inc., parent company of Popeyes Louisiana Kitchen, credited successful limited-time offers for driving same-store sales increases during its fourth quarter and its fiscal year 2012.

For the quarter ended Dec. 30, Popeyes reported a same-store sales increase of 6.2 percent, compared with a 5.8-percent increase during the year-earlier quarter. During the full year, global same-store sales rose 6.9 percent, compared with a 3.1-percent increase in 2011.

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