Gluten free: Opportunity and risks in the $10B food trend

Gluten free: Opportunity and risks in the $10B food trend

Kristen E. Polovoy serves as a class-action defense attorney at Montgomery McCracken Walker & Rhoads LLP. Her practice includes general and complex commercial litigation with a focus on consumer fraud class action defense of consumer product manufacturers. Kristen writes and speaks regularly on issues related to food and other consumer product-labeling litigation. She may be reached at [email protected]

Many food industry players want a piece of the $10.5 billion pie that is the gluten-free food sector. Claiming a slice means eliminating gluten from products in compliance with the Food and Drug Administration’s standards, but do the risks and costs of doing so outweigh the benefits for restaurants?

Gluten is a starchy protein found in grains that triggers an immune response and causes intestinal inflammation for those with celiac disease, but as gluten-free foods have become mo

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