Survey: McDonald’s franchisee outlook worsens

Survey: McDonald’s franchisee outlook worsens

Operator relations with franchisor worst in survey’s 11-year history, Janney Capital Markets finds

McDonald’s Corp.’s operator outlook is the worst it has been in more than a decade, and so is the franchisee relationship with the company, according to the latest survey from Janney Capital Markets analyst Mark Kalinowski.

The franchisee survey provides a grim picture of McDonald’s sales ahead of its quarterly earnings report next week, and suggests that early turnaround efforts have not yet taken hold.

“McDonald’s system is broken,” one operator said in the survey. “

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