McDonald's to cut 8 menu items in January

McDonald's to cut 8 menu items in January

Company to change service model to meet needs of different types of customers

McDonald’s Corp. executives said Wednesday they will cut eight items from its menu in January as part of a broader effort to overhaul its service model to meet the needs of different type of customers.

In an informal discussion with Wall Street analysts, chief executive Don Thompson and McDonald’s USA president Mike Andres described a radically different service model that uses a combination of mobile and Web ordering and customization.

Executives also suggested that t

Register to view the full article

Register to view this article

Already a member? .

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish