Denny's Denny's

Denny’s new pancakes boost sales

More than a third of customers now order pancakes made with fresh buttermilk, real eggs

Denny’s Corp. same-store sales increased 0.9 percent in 2016, including 0.5-percent growth in the fourth quarter ended Dec. 28, a result that easily outpaced other dine-in restaurants during a difficult year.

For that, the operator can thank pancakes.

In July, the Spartanburg, S.C.-based family-dining chain upgraded its pancake recipe with fresh buttermilk, real eggs and a hint of vanilla. The result: M

Register to view the full article

Register to view this article

TAGS: Sales Trends
Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish