Beef 39O39 Brady39s Great White pizza

Beef 'O' Brady's Great White pizza

Beef 'O' Brady's introduces pizza and flatbread

CEO Chris Elliott discusses the four-year development process for the new items.

Sports bar chain Beef ‘O’ Brady’s recently departed from its core menu offerings of burgers, burritos, bowls and Buffalo wings to join the pizza game.

In August, the 209-unit casual-dining restaurant introduced full-sized pizzas and appetizer-sized flatbreads on lavash.

Chief executive Chris Elliott said he and his team have been working on the new platform since he took the helm of the company in 2010.  

“We studied the customer

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