Buffalo Wild Wings looks for new growth avenues

Buffalo Wild Wings looks for new growth avenues

Company targets both urban areas and rural regions after same-store sales stumble

Buffalo Wild Wings Inc. has grown revenue by 24 percent a year over the past five years thanks to a steady diet of new locations and improving same-store sales.

But as the Minneapolis-based chicken-wing chain fills out its market in the U.S., and as same-store sales that once consistently rose stumble this year, the company is looking toward new avenues.

Specifically, Buffalo Wild Wings is targeting urban areas to reach younger consumers moving away from the suburbs, and r

All access premium subscription

Why Upgrade your account?

NRN is your one-stop source for foodservice news and business intelligence. Upgrade today and get unlimited online access to all breaking news, in-depth analysis, data and tools. This includes digital versions of NRN flagship reports (Consumer Picks, Top 200) as well as Same Store Sales Data Tables, Quarterly Industry Snapshots and more.

Questions about your account or how to access content?
Contact: Desiree Torres [email protected]

Already a member? .

If you are registered, please to access Premium Content.

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.