A key point of differentiation for the fastcasual brand is the handstretched dough

A key point of differentiation for the fast-casual brand is the hand-stretched dough.

Meet the fast-casual pizza newcomers

The crowded niche continues to attract contenders

As the first crop of fast-casual pizza brands race to pass the 100-unit milestone this year, new concepts continue to emerge in the crowded space.

Some of these smaller newcomers are gunning to capture certain regions before the larger national brands move in. Others have national aspirations, saying they have built a better mousetrap.

All, however, are modeled after the increasingly familiar build-your-own-pizza format, which has become one of the hottest niches withi

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