Blame it on Wall Street. Expectations of the financial community have forced most corporate leaders to focus their attention on meeting quarterly numbers. Looking ahead to the next fiscal year qualifies as long-term strategy in many corporate boardrooms.
This near-term focus can bring success in the business world. But in the political world it is a recipe for disaster. Our industry’s opponents—if you don’t think we have opponents you might as well stop reading now—plan multiyear campai