Successful social media efforts focus on brand, building community

Successful social media efforts focus on brand, building community

People Report Summer Camp discusses breaking down silos while maintaining corporate goals

The opportunities and challenges of the social media world can be felt uniquely by restaurant human resource departments as questions surrounding employee satisfaction as well as brand management sometimes butt heads.

According to executives gathered in Dallas this week for the People Report Summer Camp, corporate goals, social media usage and employee engagement can actually work together to serve common missions.

“Find what is important to your organization and figure ou

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