NPD: Snack occasions grow faster than any other daypart

NPD: Snack occasions grow faster than any other daypart

When times get tough, Americans get snacking.

Amid the country’s worst economic crisis in decades, consumers are finding comfort in eating between, or perhaps in lieu of, main meals—and it’s a trend that may continue well beyond the recession as the line between dayparts continues to blur, according to market research firm The NPD Group.

According to new data from Port Washington, N.Y.-based NPD, consumers are making more visits to restaurants during evening snack times than at a

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