Fish story lifts Ivar’s sales

Fish story lifts Ivar’s sales

For eight weeks beginning Aug. 22, Seattleites followed developments tied to the discovery in Elliott Bay of three underwater billboards for Ivar’s Inc. restaurants that apparently dated back to the 1950s.

Ivar’s president Bob Donegan and local historian Paul Dorpat indicated that archival documents revealed the company’s late founder, renowned prankster and promoter Ivar Haglund, might have ordered the signs sunk for the benefit of future commuters who preferred submarines to cars or

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