Companies ought to think twice about keeping quiet in tough economic times

Companies ought to think twice about keeping quiet in tough economic times

It’s long been said that in prosperous economic times, women’s hemlines rise, and when the economy falls into a slump, hemlines fall below the knee. Financial transparency, it seems, also follows suit. In good times, companies enjoy showing off their gams, but in bad times, glimpses of skin become few and far between.

Starbucks Corp., in the midst of its many recent changes to senior leadership, strategic direction, growth plans and branding,

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