Bloomin’ Brands to sell Roy’s

Bloomin’ Brands to sell Roy’s

Third-quarter dinner business growth propels company’s remaining four brands

Bloomin’ Brands Inc. plans to sell its 28-unit upscale concept Roy’s Restaurant, the company said Tuesday, after deciding the brand would get more attention under new owners.

“The brand is a small part of our portfolio,” CEO Elizabeth Smith said during a call Tuesday discussing third-quarter earnings. “It’s not a priority for investment. Roy’s deserves to be in a situation where it can get the time, attention and resources it needs to grow. We’re confident that it can thrive und

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