Survey: QSR customers embrace ordering technology

Survey: QSR customers embrace ordering technology

More than 40 percent of customers would like the option to order meals online

Quick-service restaurant customers are embracing ordering technology and stored value cards, according to EMN8 Inc., which designs self-service platforms for the foodservice industry.

The firm commissioned Harris Interactive to use its Quick Query omnibus product to survey 2,230 adults aged 18 and older — 1,904 of whom had consumed fast food in the past 12 months — between Feb. 19 and Feb. 21, about their attitudes toward food ordering technologies.


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