Restaurants face shortened holiday shopping season

Restaurants face shortened holiday shopping season

Foodservice chains are staffing up to manage the expected holiday rush.

Retailers, including restaurants, expect to grow sales during the shopping season this year, but with six fewer days between Thanksgiving and Christmas compared with 2012, foodservice operators are planning to manage through a more hectic holiday.

New research from the National Restaurant Association estimated that 46 million Americans would dine out around shopping trips on Nov. 28 and 29, as annual deals for “Black Friday” would spread this year to Thanksgiving

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