NPD: Independent restaurants struggle against larger competitors

NPD: Independent restaurants struggle against larger competitors

Small operators share strategies for success amid shrinking independent segment

The United States may be the home of the American dream, but it’s more difficult than ever to live that dream by operating an independent restaurant.

New data from market research firm The NPD Group reveals that despite the country’s economic recovery, a staggering number of independent restaurants have closed in the last four years, while the number of chain restaurants continues to grow.

“Independents are declining across the board, with some of the ste

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Contact: Desiree Torres [email protected]

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