Mintel predicts four consumer trends for 2016

Mintel predicts four consumer trends for 2016

Craft products, convenience will be important factors next year

Technological advances are making life both easier and more fast-paced for Americans, who are trying to do more while seeking balance in their lives, according to Mintel.

In a new report, the research firm’s consumer trend consultants Stacy Glasgow and Jenny Zegler recently laid out what they see as the four key factors that will affect the United States market next year.

Those trends include an interest in feeling more connected to what they’re buying, and wanting to

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