Restaurantsneed to get creative with their pricing to get those consumers out of the house Above Dennyrsquos ldquoFree Pancakes for Kidsrdquo offer

Restaurants,need to get creative with their pricing to get those consumers out of the house. Above, Denny’s “Free Pancakes for Kids” offer.

Why your restaurant needs lower-income consumers

  The race is on for the consumer's food dollar. Use this report to understand what consumers want and how you can meet their needs. If you don't, they have many other options. Get the full report>> Consumers have more choice, less money>> Don't forget these diners: Single-person households>>

It’s easy to forget about lower-income consumers, but the restaurant industry takes a risk when it does.

Anecdotal evidence suggests that lower-income consumers have cut restaurant spending as chains aggressively increased prices, and as grocers simultaneously reduced their food prices. In August, grocery prices fell 1.9 percent, according to federal data. Restaurant prices rose 2.8 percent. That marks a significant 4.7-percentage-point gap.

Meanwhile, restaurant traff

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Contact: Desiree Torres [email protected]

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