Consumer Picks 2015: The Melting Pot finds success with menu updates

Consumer Picks 2015: The Melting Pot finds success with menu updates

NRN presents Consumer Picks — a comprehensive look at customer preference and restaurant brand strength. This annual special report is produced with WD Partners. Share your thoughts on this year's results via Facebook, LinkedIn and Twitter using #ConsumerPicks. See the full Consumer Picks report >> Get the methodology behind the survey >>  

“The brand affinity we have with our loyalists is remarkable,” said Mike Lester, president of The Melting Pot, the 135-unit chain that jumped from sixth place to first place in the annual Consumer Picks survey.

The fondue restaurant, a subsidiary of Front Burner Brands Inc., earned top marks in the categories of Cleanliness, Service, Atmosphere and Craveability. It also was in a statistical dead heat with Bonefish Grill in the categories of Food Quality and Likely to

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