Consumer Picks 2014: Brands that win the devotion of diners

Consumer Picks 2014: Brands that win the devotion of diners

NRN presents Consumer Picks — a comprehensive look at customer preference and restaurant brand strength. This annual special report is produced with WD Partners.   Find out more about individual restaurant brand rankings and scores >>

Restaurants have questioned and studied for years the impacts the Millennial age group will have on their businesses — and the answers have arrived.

In the fourth annual Consumer Picks survey from Nation’s Restaurant News and WD Partners, the rising importance of peer or social reviews, best tied to survey attributes Likely to Recommend and Likely to Return, showcase the dominant nature of sharing among Millennials.

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