Yoshinoya to launch fast-casual Asiana Grill Yoshinoya

Yoshinoya to launch fast-casual Asiana Grill Yoshinoya

The Japanese quick-service chain Yoshinoya is moving into the fast-casual Asian category with a new concept scheduled to launch in May.

Asiana Grill Yoshinoya departs from the primary chain’s meal-in-a-bowl format. Instead, it will feature an exhibition kitchen, allowing guests to customize their own meals on a plate, as a soup or salad, or on a bun.

Guests can select a protein — steak, white or dark meat chicken, pork, fish, shrimp or tofu — sauces

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