Yogurt chains yearn to establish strongholds in between the coasts

Yogurt chains yearn to establish strongholds in between the coasts

Are sugar-loving Americans in the nation’s heartland ready for the tart taste of newfangled “natural” frozen yogurt that’s become trendy in Los Angeles and New York?

Though that question awaits a clear answer, many established and upstart frozen-yogurt chains that are opening shops from coast to coast are counting on the readiness of mainstream consumers.

Although Los Angeles-based Pinkberry, launched in 2004 and now up to 58

Register to view the full article

Register to view this article

Already a member? .

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish