Whataburger names Atkinson CEO

Whataburger Inc. president and chief operating officer Preston Atkinson will assume the role of chief executive of the 720-unit quick-service chain on Jan. 1, 2012, the company said Thursday.

Current CEO Tom Dobson will continue to serve as chairman of the board of the San Antonio-based burger brand once Atkinson takes his new position.

“For years, Preston has been a trusted partner and friend in my journey as a leader in this company,” Dobson said in a st

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