Wendy's posts $29M profit on strength of ad, operations, menu changes

DUBLIN Ohio Wendy’s International Inc. swung to a net profit of $29.2 million for its second quarter ended July 1 from a loss of $29.1 million for the comparable period of a year ago, when Wendy's took a write-down for the sale of the Baja Fresh fast-casual chain.

The parent of the nation's third-largest burger chain credited new menu items, the new “That’s Right” advertising campaign and improving operations for the positive earnings. The results come as Wend

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