Wahoo’s Fish Taco brings West Coast vibe to NYC

Wahoo’s Fish Taco brings West Coast vibe to NYC

Wahoo’s Fish Taco is bringing its Hawaiian fusion flavors and surfer vibe to the East Coast with a franchise push into New York City.

The Southern California fast-casual chain’s move into Manhattan marks a big leap in the brand’s ongoing effort to boost franchise growth. In 2009, the chain launched a growth initiative that aims to add at least 100 franchise locations over five years.

Currently, the 60-unit chain includes 26 franchise locations, and growth has b

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