Tim Horton’s, McD show ‘narrow casting’ can have wide appeal

Oakville Ontario —based Tim Hortons has one of the largest digital-signage networks in North America, with flat-panel, liquid-crystal displays in about 2,100 of its 3,078-plus outlets.

If there is a larger, single-brand network of multimedia displays showing so-called “narrow casting” content in foodservice on this continent, I’ve not heard of it. In general, I read more about large digital-signage initiatives being outside the United States

Register to view the full article

Register to view this article

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.