TCBY launches breakfast, lunch product test

TCBY said it is launching the test of breakfast and lunch “meal replacement” bowls, parfaits and smoothies made from non-frozen “fresh” yogurt in conventional units.

Officials of the frozen-yogurt treats chain said the new products will be introduced Friday at two self-service company stores in its headquarters of Salt Lake City.

The test involved TCBY’s proprietary, non-frozen, low-fat Yovana-Simply Yogurt product in fresh-fruit parfaits

Register to view the full article

Register to view this article

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.