Starbucks to launch first nationwide discount program

Starbucks to launch first nationwide discount program

SEATTLE Looking to convince consumers that Starbucks is an affordable everyday option, the global coffeehouse chain Monday said it would launch March 3 a selection of “breakfast pairings” for under $4 that will be available all day.

The program marks the first time that Starbucks has offered a nationwide discount promotion and comes at a time when combination deals and value meals are proliferating as operators try to lure spending-shy consumers back in their do

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