Sonic’s new hot dog spices up popular menu line

Sonic’s new hot dog spices up popular menu line

Three new shakes also expands beverage menu

Sonic Corp. expanded its popular and profitable hot dog line this week with the debut of a limited-time spicy Baja Dog.

The quick-service chain also introduced three new shakes.

The Baja Dog expands upon the four $1.99 hot dogs introduced in March, which the company has credited with helping improve sales. The Baja features an all-beef hot dog with pepper jack cheese, tomato slices, diced onions and jalapeños on a poppy seed bun.

J. Clifford Hudson, chairman and ch

Register to view the full article

Register to view this article

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.